Pastry Wizard
Pastry Wizard is a project from my BrainStation UX Design certification, created as a one-stop hub for pastry chefs and enthusiasts. This app centralizes recipes, courses, and events to simplify access and enhance the pastry community experience, bringing pastry resources together in one seamless platform.
Project
UX Certification Final Project
Year
2024
02.
User Interview
Inspired by my pastry chef sister’s struggle to find comprehensive resources, I interviewed three participants (ages 22-36) to understand user needs. Insights from these interviews shaped the user persona guiding this project.
04.
Insights
User interviews uncovered key challenges, guiding solutions that make Pastry Wizard a seamless, all-in-one resource for pastry enthusiasts.
05.
Information Architecture
For Pastry Wizard, I structured the information architecture to provide an intuitive, seamless navigation experience. The app organizes recipes, courses, and events into clear categories.
06.
User Flow
In the user flow, I focus on two essential tasks: signing up to browse available courses and enrolling to a masterclass. Each step is designed for a seamless experience, making it easy for users to access valuable pastry resources.
Sketches
In the sketches section, I mapped out the user flow for the two tasks above. These initial sketches laid the groundwork for a streamlined design, ensuring an intuitive and accessible user experience.
07.
Style Guideline
The style guideline aims for a warm, inviting aesthetic that embodies the joy of pastry-making. It features a soft, earthy color palette, elegant typography, and minimalistic icons for readability and user experience.
08.
Prototyping Demo
Explore the prototype to experience the design in action—play around with the layout, interactions, and features to get a feel for the user journey and overall functionality.
